A Huge Tribute to Made in U.S.A.

Just getting around to this, but it sort of is the perfect weekend for this type of thing. This past month the Japanese magazine Huge published an issue centered around all things American. The topic was approached in a uniquely Japanese way, which is to say it was comprehensive and something that seemed much closer in structure to a catalog than a magazine. Huge made in USA was very obviously based on the 1970s magazine Made in U.S.A. (pictured below), which was a watershed moment for many American brands in Japan. The copy below (Made in U.S.A-2) was a gift from a colleague in Tokyo who I work with on Red Wing. According to him, this magazine (which currently fetch about $250 per issue) is what really put the Red Wing Shoe Company on the map in Japan. Made in U.S.A.-2 is for me a prized possession and a constant source of inspiration.

Huge covers a lot of familiar ground by including folks like Wood&Faulk, Dehen, Stanley & Sons, Archival Clothing and a host of other American manufacturers. There are also some surprises and new finds along the way. If you live anywhere near a Kinokuniya you can still get your very own copy of Huge (June). If you are looking for a copy of Made in U.S.A.-2 best to search on Yahoo Japan auctions and hope the seller ships to the good old USA.

Related: Fuck Yeah Made in USA.

Comments on “A Huge Tribute to Made in U.S.A.

    Ryan on May 25, 2012 5:24 PM:


    caleb on May 25, 2012 6:23 PM:

    i want one of those portland growlers.

    Bodah Christiansen on May 25, 2012 8:04 PM:

    I’ve learned so much from you over the last couple of years Michael, and posts like this one really highlight how much ACL has become part of my life conversation. Thank you.

    Ramalhoni on May 26, 2012 5:43 AM:

    Both of the mags look amazing!
    If only here in Portugal people had this kind of admiration for what is made here.

    mat on May 26, 2012 6:31 PM:

    i need to try and get hold of huge

    Tim on May 26, 2012 11:15 PM:

    Got it!! To bad it was so hard to find in the states.

    matthew langley on May 27, 2012 7:00 PM:

    @mat – Huge is available via Inventory – there’s a link on this page on the right.

    FreshBoss on May 28, 2012 12:18 AM:

    Pushing editorial design. Love the layouts and rough look.

    jmaniccia on May 28, 2012 9:24 PM:

    Found it in a bookstore in Japan Town, San Francisco. They still have copies. Kinokuniya bookstores. Also picked up Tools from Huzine. Similar, but a neat little book form.

    Amy on May 29, 2012 12:59 PM:

    Great looking magazine! Love the layout and pictures.

    Forrest on May 29, 2012 9:28 PM:

    J. Crew men’s store in NYC has a couple copies as well as the Hizune published Tools book referenced above. Both are great.

    chris on May 30, 2012 1:18 PM:

    Kinokuniya Bookstore in Little Tokyo Los Angeles has some copies in their store.

    Mr Glitter on June 2, 2012 9:55 AM:

    Those growlers are nice. the magazines have a beautiful look too

    david on June 5, 2012 8:24 PM:

    Speaking of Made in the USA, I just bought a tennis stringing machine, very cool, heavy and well-made (and economical), made in IL: Klippermate.

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