Looks like the folks at the Ace Hotel are taking their material collaborations East, all the way East to Tokyo. The burgeoning Pacific Northwest hotel group opened a holiday pop up shop late last week on the 5th floor of the Shinjuku Isetan. If you have ever been to that Isetan store you will know, that baby is a monster with a pretty amazing variety of some of the best the world has to offer. The Ace shop looks great and I’m sure will be a big hit with the Japanese.
More info from Ace founder Alex Calderwood’s blog on Arkitip. The pop up shop will stock collaborations with: “Mackintosh & Various Projects, Wings + Horns, Pendleton, FjallRaven, Coto, Surface to Air, Rudy’s Barbershop, Pearl Plus, Generic Man, Arkitip, Evan Hecox and more. The shop is open now through the 25th.”