The third Rag & Bone store on Mercer Street is an airy space with high ceilings and a refined industrial feel. At first glance it looks like the other shops on the retail-friendly cobblestone block, but when you get in there and really look closely you will notice well thought out detailing that makes the space special. The lighting looks like something that came out of an old GM factory (or old New York workspace), the rolling racks were treated with acid to give them a nice patina and all of the furniture in the entire space was custom made for Rag & Bone. One specific piece, a massive floor to ceiling mirror framed in welded steel, serves to boggle your clothing focused mind. One other favorite detail was the Rag & Bone embossed buttons that dot the beautiful gray Chesterfield ottoman that is positioned in the rear of the store under slanted metal and glass windows, a light source that are functional hold overs from the building’s days as a dim warehouse. With the new Mercer space the Rag & Bone folks have walked a fine line between having a functional, beautiful and well branded space — something you don’t see everyday.
