Victory Sportswear might just be the most important new sneaker brand out there, but there’s actually nothing new about them. We had never heard of Victory until we spotted them at this year’s Capsule trade show, but we were immediately taken by the brand’s suede and mesh trainers which look like a cross between something Carl Lewis might’ve worn at the ’84 Olympics and a pair of sneakers you might find at an orthopedic store.
Truthfully though, it wasn’t the look of the shoes that got us excited, but rather the fact that they were made in America. The only other brand making shoes in America right now is New Balance, and just like them, Victory produces their sneakers in New England (NB in Maine, Victory in Massachusetts). In fact, Victory has made its entire collection in its Massachusetts factory since the company was founded in 1980′s. The question is, where has it been this whole time? And how are we not surprised that it was Daiki and the Engineered Garments team that has unearthed them for our collective pleasure.