“By the work one knows the workman.” Jean de La Fontaine
Part of the motivation for starting ACL in the beginning was to celebrate the small-batch independent people that are working with their hands to design and make beautiful product. By identifying craft a key narrative of this site, I wanted to do my part to support the little guy that is investing everything he has to make a living with his own two hands.
I recognized that well-made things are the physical embodiment of hard work, time and expertise. These are attributes that deserved respect and, I thought, appreciation on a bigger scale. I also came to understand that, in the modern world of the super-fast-consumption-crazy Internet with everything warranting Next Day Air and the like, the small-batch slow made things that take time are actually worth the wait. This curiosity about what goes into things and how they are made continues to drive the site to this day.