A few months ago I took a trip to visit Patagonia to get a look at the Ventura-based brand’s new Legacy Collection capsule. I also got a chance to see a lot of awesome archival Patagonia stuff, which was worth the trip right there. But what I really learned that day (which I spoke a bit about in my previous post about the company), was how thought-provoking it was to see the Patagonia culture first hand. Being there and learning about the company’s values pushed me to think long and hard about my own values and to think about how a company can find success through two simple ideas: 1. Be committed to your values (act accordingly) and 2. Doing things differently can be the key to success.
These aren’t the only keys to Patagonia’s success, but they are the things that stand out to me. While I went to Ventura specifically to look at a clothing collection, I left with much more than just photos of the archival products (though that stuff is great as you can see below). I walked away with my mind racing, thinking about how to live my life, how to run a business and how to generally be happy. This year I have also spent time at Nike, Dreamworks, Google and various other large and small companies — all the while thinking about the role a company’s culture can impact personal success and overall happiness. Having worked for myself for the past 9 years I’ve pushed hard to build a successful professional life. At the same time, I’ve worked hard to take the time to actually enjoy my life and be happy. This was possible sometimes, and at other times it was completely impossible. But all of this energy directed at finding happiness and success at work and outside of work made be a strong believer in the importance of a positive culture.