Ermenegildo Zegna’s Essenze of Extra. | A Continuous Lean.

Ermenegildo Zegna’s Essenze of Extra.

May 14th, 2014 | Categories: Sponsored Post | by Michael Williams

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For over a century Ermenegildo Zegna has been exploring the importance of the word “extra.” Hand stitched seams, full canvas constructions, meticulously crafted textiles, and other details that many would deem to be an added bonus have been the norm for Zegna since their inception in 1910. In each sport coat, sweater, or shoe that it produces, Zegna demonstrates that it’s that extra ten, five, or even one percent that can make all the difference.

Zegna has applied this propensity for reaching far above the average to a collection of six scents that lend a crisp finishing touch to any outfit. Each of these scents share the common ingredient of Italian Bergamot which, much like their textiles, all stem from a Zegna owned farm in Calabria, Italy. From there, the scents evolve in their own unique way, building upon this citrusy foundation to form a distinct aroma which is intended to evoke a specific locale.

One such scent is Javanese Patchouli, which elicits the warm Indonesian atmosphere from which the cologne gets its name. Developed by perfumer Frank Volkl, this scent juxtaposes tropical ingredients such as eastern leaves and pink peppers with the rich essence of cedarwood and kona beans to create a clean yet potent hit of island aroma. Some would call it extra, but to Zegna, it’s an essential way to elevate an outfit, and after trying out Javanese Patchouli for ourselves, we can’t help but agree.

Find the Ermenegildo Zegna Essenze collection at Bloomingdales, Bergdorf Goodman and Neiman Marcus.

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Comments: 3

3 Comments to “Ermenegildo Zegna’s Essenze of Extra.”

  1. gj
    on May 14th, 2014
    @ 3:45 PM

    Patchouli……reminds me of hippies but still one of my favorite scents. I will have to check this out. Too bad the screen isn’t scratch and sniff. You should set up a marketing service for all these companies where they pay you to pull together assorted samples and good swag and then we all subscribe for a nominal fee (i.e., shipping and handling).

  2. Ray Hull
    on May 15th, 2014
    @ 9:05 AM

    No e-ScratchNSniff?

  3. Ratner
    on May 15th, 2014
    @ 9:42 PM

    @gj @Michael Williams: A Continous Box – monthly deliveries of only the leanest goods.

    I’m in.