The current New Balance mania that’s cutting through the sneaker world like a Vibram soled tornado has all the makings of a lost Malcolm Gladwell case study. What exactly was the tipping point that launched NB’s from average schmo staple to fodder for the insatiable menswear masses? I’ll leave that one for Gladwell’s next book, but I will say that New Balance has done an exemplary job at embracing their new-found market. Sure, those old school, all grey sneaks that the Costanza’s of the world used to wear still remain their most popular models, but over the past couple years NB has revamped their classic running shoes to create some damn fine, and for that matter, flashy, designs. It seems that every week New Balance seems to drop another “banger” (that’s what sneakerheads are saying these days right?) so we decided to round up the eight best releases of the past year.
*While most of these sneakers are unfortunately already sold out, with the brand’s recent track record, we’re sure some even better designs are just around the corner.