This past weekend in SoHo marked the 7th ever installment of the Pop Up Flea, an event that has grown from a small space and 10 of our designer friends to a massive loft with over sixty different brands. While the scale of PUF has grown, the spirit of the event remains the same.
The idea that Randy Goldberg and I came up with back in 2009 remains very much intact: to get a bunch of good people and well-made things all together in one room. Could the 14,000 people who came to Pop Up Flea be wrong? Many thanks to all of the vendors who make Pop Up Flea possible with their hard work and creativity. This has been a big year for us after successfully taking PUF to London and holding our 6th New York City event. Next year is going to be even bigger with more events here as well as internationally. Stay posted for more on that.
A very special thanks to Ali Paul, Robert Santimauro and everyone else at Paul + Williams for the support. Shout out to Jamie Apostolou for his hard work, smarts and late night work with the zamboni. Big thanks to Winifred Chane, Debbie Anderson and Microsoft for helping to bring Pop Up Flea to life. Many thanks to Kent Kilroe, Taavo Somer and everyone at Freemans for the hospitality. Thanks to Shawn at Lullatone in Japan for all of the music. Respect to the folks at East Dane for allowing us access to its drone fleet for PUF deliveries and for making really some handsome tote bags (special thanks to my best friend Olivia). Finally, a big thank you to Gregory Zamfotis and Gregory’s Coffee for hoping on-board at the 25th hour to keep us all caffeinated and fed over the weekend. We needed that.
One last thing: As part of our partnership with East Dane, a selection of merchandise from the Pop Up Flea will be available online until December 29th. Access that via our site The Pop Up Flea. See you next time.
The below photos via Ben Ferrarri and Style No Chaser.
Above photos from Selectism, SOLIFESTYLE and Style No Chaser.