The best endorsement of a product is through the people who use it everyday. That is the philosophy of Tellason and its founders Tony Patella and Pete Searson, so they set out to highlight the most interesting people who wear their jeans. The stories of these intriguing end users eventually became a series of mini-documentaries that illustrates the mindset of not only Tellason, but also the compelling characters that back the brand.

The first film in the series shines a light on photographer, artist, graphic designer and motorcycle builder Todd Blubaugh, “who loves to document two-wheeled adventures with a camera” all while wearing Tellason’s jeans. Not only is it an entertaining story, it’s also an interesting perspective on what Tellason is all about.