If I was tasked with making ACL into a physical space, I don’t know if I could do better than the Ace Hotel New York. It is funny that one of the few really cool things I have seen at the Las Vegas apparel trade shows today was a bag from a hotel company. One could argue that the Ace is a lifestyle (and I wouldn’t disagree), a lifestyle that is pretty much perfectly in step with ACL (or vice versa). At any rate, the folks at Ace definitely have their shit together when it comes to hotels or locking bank bags with bowling shirt embroidery. Well played indeed.